In the midst of the AI turmoil,
the smart move is to gain a deep understanding of AI.
Know what it can do,
then take advantage of it.
Also, know what it can’t do,
then fill the gap with your irreplaceable value.

Use AI to AI-proof yourself.

Hi, Hazel here.

I am an AI consultant for content marketing.

I work with content marketing teams and SMBs to integrate AI in a way that actually supports creative work, without adding technical overhead, disrupting team culture, or compromising creativity.
My role is to translate AI into practical, no-code systems that improve efficiency and unlock capacity. More importantly, to build a future-proof AI strategy tailored to your buisness to guarantee your irreplaceable values.

What I Do

I help creative agencies move from AI curiosity to AI capability through three core services:

AI Audit

Value leak diagnosis.

You know AI could help your business, but between endless tools, mixed advice, and unclear ROI, it’s hard to know what actually matters.

This AI Audit gives you clarity on:

  • Where AI genuinely supports your business
  • Where it adds noise or risk
  • What can be improved with the current toolset
  • How to use it without losing your human or creative edge

You’ll walk away with a clear, prioritized AI opportunity map. No jargon/hype.

More about the AI audit

AI Implementation

Build for you: customized AI-powered systems your team can actually use, maintain, and trust.

I set up and integrate tailored AI tools into your business so that the impact starts right away.

  • Integrate new tools with the existing ones
  • Create a customized prompt library tailored to your business
  • Training sections for the team
  • Troubleshooting and maintenance instructions.

I ensure that the new system will be effectively used by the team and deliver tangible ROI.

more about the AI implementation

AI Strategy

Build for you: customized AI-powered systems your team can actually use, maintain, and trust.

I set up and integrate tailored AI tools into your business so that the impact starts right away.

  • Integrate new tools with the existing ones
  • Create a customized prompt library tailored to your business
  • Training sections for the team
  • Troubleshooting and maintenance instructions.

I ensure that the new system will be effectively used by the team and deliver tangible ROI.

Who This Is For

You’ll benefit most from working with me if you:

  • Run or manage a marketing and/or content-focused SMB (marketers, content creators, SSMs, etc.)
  • Feel AI should help, but aren’t sure where to start
  • Want efficiency without sacrificing creative quality
  • Prefer practical solutions over complex tech stacks
  • Want to win in the long run when AI is burgeoning

Why Work With Me

Content & marketing background
I have worked with marketing, advertising, and social media agencies, along with many content creators, so I understand how this section actually operates and how AI can improve it.

No-code approach
Solutions are built for real teams, not engineers. Zero worries about the technical nitty-gritty.

High-level accountability
I care more about the strategy that leads to real success for businesses, instead of just giving you another fancy tool.

Clarity and result over hype
You’ll always know why something is being built and how it helps. I break everything down to the factors that a business really cares about.

Friendly and collaborative process
I work WITH your team, not at them. Adoption matters as much as implementation. The goal is to build not only a powerful system, but also a skilled (and happy) team that makes it run.

Start With the AI Audit

Not sure if AI is worth it for your business?
Start with an AI audit and get a clear view of where AI can actually make a difference⬇︎

Learn more about the AI audit